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Demand Generation Solutions

Whether you’re looking to create a syndication network for your content, generate top-quality leads, or integrate your lead generation and branding efforts, the Web Buyer’s Guide’s suite of demand generation programs can help you succeed.

Our solutions connect your company and its compelling content with our database of 4 million highly-qualified and influential enterprise IT buyers who we reach via our syndication and promotion on the Ziff Davis Enterprise network of eNewsletters and Web sites. What’s more, our expert demand generation team fully optimizes your campaign to ensure that you’re engaging with the right decision makers in the most effective way possible.

Let us show you how our lead generation solutions will create maximum demand for your products, services or solutions by introducing your content to the right audience at the

  • Content Syndication Program
    Quarterly program syndicates and promotes up to 10 content assets with an integrated focus on awareness, engagements and lead generation.
  • Lead Generation Showcase
    Flagship lead generation program syndicates up to 10 content assets and strategically promotes them via contextually relevant multi-media channels to generate your desired volume of targeted leads.
  • Branded Landing Zones
    Customized, branded resource centers organize and promote up to 12 content assets to fully educate your prospects, increase awareness and generate top quality leads. Features state-of-the-art lead nurturing and reporting to streamline your sales pipeline.

For information on our list rental opportunities, please contact:

POSTAL
Dolores Broderick or Kevin Daly
Walter Karl
(845) 620-0700 		E-MAIL
Terri Fajardo
Walter Karl Interactive
(914) 697-5832

Interested in other media solutions? We offer a wide array of opportunities including listing upgrades, eNewsletter and event sponsorships, site advertising, database marketing, custom publishing and custom media programs. Contact us for more information.